Wine Basics: How to Read a Wine Label
Producer
The name of the producer is often the most important information on the label. Most wineries develop consistent taste profiles, based on their location, wine-making skills and marketing goals: once you're familiar with a winery's profile, the producer's name is perhaps the most reliable indicator of wine style and quality.
This is because some producers have a reputation for producing high-quality wines year after year, whereas others have sporadic or less than stellar records. For example, a single grand cru vineyard in burgundy can have numerous producers, with some making consistently higher-quality wine than others. The name of the producer can be the name of a winery in countries like the United States and Australia, of a château in some parts of France like Bordeaux, of a domaine in other French areas like Burgundy, and of wine estates in Italy, Spain, and Germany. The exact name of the producer is important because in many areas, such as France and Germany, there are a number of producers with the same surname. Therefore, knowledge of both Christian name and surname is necessary to differentiate producers. For instance, the name of the Prüm family is attached to numerous wine estates in Germany's Mosel-Saar-Ruwer region, the best known of which is Joh. Jos. Prüm.
Text from www.epicurious.com. Image from www.wine.com. |